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Research papers

US trends in customer satisfaction and distribution

J.D. Power and Associates recently released its Vehicle Performance Study, the fourth of its five-phase owner satisfaction program. Other studies that comprise this program are the company’s well-known Customer Satisfaction with Dealer Service...

Catalogue: ESOMAR International Automotive Marketing Conference 1992
Author: James David Power
Company: JD Power
June 15, 1992
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Citation

Power, J. D. (1992a, June 15). US trends in customer satisfaction and distribution. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/us-trends-in-customer-satisfaction-and-distribution